Talent · Talent Access

USA Basketball

Expanding Access and Awareness for Emerging BIPOC Talent

Results

The Impact We Delivered

3K+Program Views

75K+Social Media Impressions

ExpandedNational Awareness For Program

StrengthenedAccess for Emerging Talent

01 – Intro

Creating More Pathways into Sports.

SBV partnered with USA Basketball to promote its mentorship and Torch programs, expanding awareness among students pursuing careers in the sports industry.

02 – Challenge

Reaching the Right Audience.

USA Basketball wanted to increase visibility for its career development programs while connecting with talented students from across the country.

03 – Solution

Amplifying Opportunity.

SBV leveraged its media platforms, newsletters, social channels, and professional community to promote the programs and expand participation. The partnership increased awareness while helping create more accessible pathways into the sports industry.

Capabilities

Talent Access | Program Promotion | Community Growth | Leadership Development | Audience Growth